Simple research view

CHD · Church & Dwight Company, Inc.

$98.70 latest stored close

Detected setup Trend Only

Watch · Quality 54/100

Switch to Advanced for indicator panels, raw grades, provenance, drawing tools, and full technical tables.

$CHD

Church & Dwight Company, Inc.

Church & Dwight Company, Inc. is a large-cap Household/Personal Care company in the Consumer Non-Durables sector with a market cap of $23B.

Strong Buy · 79 Consumer Non-Durables Household/Personal Care stock Stage 2 · Advancing Base 1 Data 1h 0m ago

$98.70 latest close

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Council read · 6 methods

Watch — evidence is building

0 buyable · 5 watch · 1 avoid. Review the observed passes and blockers before reading the chart.

Review six verdicts Inspect chart

Earnings-risk mode

Pre-earnings setup

Friday, July 31, 2026 Time not confirmed No sourced report session or clock time

Ordinary position sizing suppressed. Earnings are less than three full trading sessions away; treat the gap as event risk, not ordinary stop-distance risk.

Deterministic evidence

CHD+1.09%

Sector proxy · XLP+1.46%

Broad market · SPY+0.02%

Same completed session window ending 2026-07-27. CHD was -0.37 points vs XLP. +1.07 points vs SPY.

CatalystUnavailable Stock reactionPositive Sector reactionSupportive Opening surgeUnavailable Event riskEarnings-driven

Price bars, sourced event fields, and benchmark math only. This can adjust displayed short-term conviction; it does not change the stored scanner score or readiness.

AI interpretation (optional)

Ask a Legend to interpret the evidence only after reviewing the deterministic event timing and relative reaction.

Interpret this evidence AI output is commentary, not scanner evidence or a sizing recommendation.

Price $98.70 Jul 27 close

52W High $106.04 -6.9%

52W Low $81.33

Wks Since High 21w

Base Depth -15.1%

Tight Wks 1

Base B1

SMA 50 $96.79

SMA 200 $92.81

Avg Vol 1,876,227

RS Rank 13

RS vs High -13.4%

RS Slope +1.1% ▲

Grp Rank #58/64

ADR% 2.0%

ATR(14) $2.19 (2.2%)

Rel Vol (today) 0.66×

Vol Pace N/A

U/D Vol 1.01

A/D Days 17A / 12D

A/D Rating A+

VDU Bars 0/10 d

Power Trend 2d

Earnings 3d

$81.33

$106.04 70%

CHD Chart

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Setup Quality C 3/7 signals

Score trend

✓ Stage 2 · Advancing ✗ Power Trend 2d ✗ RS New High ✓ Trend 6/8 ✗ No Pattern ✓ Gatekeeper Base #1 (A)

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Technical Analysis Report Card

$CHD · $98.70 · as of 2026-07-27 · multi-factor read

/ 100

Strong Buy

Trend · Daily / Weekly / Monthly

Daily ▲ Uptrend

Weekly ▲ Uptrend

Monthly ▲ Recovering / early uptrend

Moving Averages

50-day$96.79 ↑

100-day$96.17 ↑

200-day$92.81 ↑

Bullish (50 > 200)

RSI (14)

Reading54.6 · Neutral

Neutral — momentum is balanced between buyers and sellers.

MACD (12/26/9)

StateBullish

Histogram+0.040

Bullish — MACD above its signal line and above zero. Histogram expanding.

Bollinger Bands (20,2)

%B / Width82% · 4.6%

Squeeze — volatility compressing

Near the upper band — buyers in control. Bands are squeezing — volatility is compressing, often a precursor to a sharp move.

Volume · Buyer vs Seller

Up/Down vol1.01 · Neutral

Rel volume0.66×

Balanced — up/down volume is roughly even; no clear hand. Recent volume is easing versus its baseline.

Support & Resistance

R · $100.67swing level

R · $102.19swing level

R · $106.0452-week high

Price · $98.70now

S · $93.98swing level

S · $92.07swing level

S · $90.05swing level

Fibonacci · Downtrend swing

23.6%$93.82

38.2%$96.16

50.0% ◄ price here$98.05

61.8% ◄ price here$99.93

78.6%$102.62

Retracement resistance zones measured from the recent swing high down to the low.

The verdict is free. The trade plan is Pro.

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Daily uptrendWeekly uptrendMonthly uptrendAbove 200-day MA50/200 bullishRS 14 (laggard)

Want this read in a legend's voice? 💬 Ask a Legend about CHD

Generic technical analysis generated mechanically from price & volume — educational research only, not financial advice or a personalized recommendation. Levels are illustrative; confirm on your own chart. New to these terms? →

Legend Verdicts 6 methodology checks

Who would consider this setup, why it qualifies, and what blocks it — calculated from the same deterministic methodology rules used across Legend AI.

Council consensus: 🟡 5 of 6 legends are Watching — building, not yet a confirmed buy.

Minervini

Watch

Minervini C

Trend-template read: 7/10 pass; wait for the soft misses to improve.

Passing evidence

1.1 Price > 150-day MA AND 200-day MAPrice $98.70, MA150 $95.35, MA200 $92.81

1.2 150-day MA > 200-day MAMA150 $95.35 vs MA200 $92.81

Failing evidence

1.8 RS rank ≥ 70 (prefer ≥ 85)RS rank 14

2. Quarterly EPS growth ≥ 25%+10.5% QoQ

7/10 checks

Method → Playbook → Ask →

O'Neil

Avoid

O'Neil D

CANSLIM read: fails C: Quarterly EPS acceleration ≥ 25%.

Passing evidence

A: Annual earnings & revenue qualityRev +1.6% | ROE 17.4%

N: Near 52-week high or RS line new high6.9% below high | RS line new high: False

Failing evidence

C: Quarterly EPS acceleration ≥ 25%+10.5% QoQ

L: RS rank ≥ 80 (IBD leadership)RS rank 14

3/8 checks

Method → Playbook → Ask →

Weinstein

Watch

Weinstein C

Stage-analysis read: Stage 2 is present; 3 supporting checks need improvement.

Passing evidence

Stage 2 (Advancing phase) confirmedStage 2 (Advancing)

Price above 30-week MA (200-day proxy)Price $98.70 vs MA200 $92.81

Failing evidence

Volume expansion above averageVolume ratio 0.66x

Relative strength ≥ 60RS 14

4/7 checks

Method → Playbook → Ask →

Livermore

Watch

Livermore B

Pivotal-point read: constructive evidence is present, but relative strength is unresolved.

Passing evidence

Price$98.70

Distance from 52-week high6.9% below high

Failing evidence

Relative strengthRS 14

Volume vs average0.66x

3/6 checks

Method → Playbook → Ask →

Darvas

Watch

Darvas B

Box-theory read: constructive evidence is present, but relative strength is unresolved.

Passing evidence

Price$98.70

Distance from 52-week high6.9% below high

Failing evidence

Relative strengthRS 14

Volume vs average0.66x

3/6 checks

Method → Playbook → Ask →

Wyckoff

Watch

Wyckoff B

Supply-and-demand read: constructive evidence is present, but relative strength is unresolved.

Passing evidence

Price$98.70

Distance from 52-week high6.9% below high

Failing evidence

Relative strengthRS 14

Volume vs average0.66x

3/6 checks

Method → Playbook → Ask →

Breakout Health

No active breakout tracked — Legend AI monitors daily for pivot-point breaks. What's a breakout?

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RS Line vs SPY 52-week relative strength · blue = RS line · dashed = MA50 · dot = NH ▲ Rising

Accumulation / Distribution last 65 sessions · green = acc on high vol · red = dist on high vol Net +8 A+

Minervini · Grade Card

Fundamentals & leadership quality — Minervini SEPA criteria · 4/7 met

B 4/7 SEPA

Separate score from the 8-point Trend Template (6/8): the Trend Template grades the price structure, this grades the company & leadership (earnings, sales, margins, RS rank). A stock can ride a clean trend while its fundamentals lag, so the two often differ by design — they are not the same checklist.

✗ EPS acceleration ≥25% QoQ +10%

✗ Revenue growth ≥20% YoY +2%

✓ Gross margin ≥30% 45%

✓ ROE ≥17% 17%

✗ RS rating ≥80 (leadership) 14

✓ Stage 2 uptrend (Weinstein) Stage 2

✓ Within 25% of 52W high -6.9%

Method Playbook

📋 Trade it like Livermore EXACT LEVELS · PRO

Minervini O'Neil Livermore Weinstein Darvas Wyckoff

Livermore B · Watch — The deterministic methodology check is Watch; wait for the failing or incomplete criteria to improve before the trigger can qualify.

Pivot

Pro level

Published-method rule: Treat the resistance break as a pivotal point only while the primary trend and relative strength remain aligned.
Evidence: Canonical setup geometry is available with Pro.

Entry trigger

Pro level

Published-method rule: Wait for price and volume to confirm the pivotal-point break; anticipation below the line is not confirmation.
Evidence: Canonical setup geometry is available with Pro.

Initial stop

Pro level

Published-method rule: Place the initial stop below the pivotal line or the reaction low that would prove the breakout false.
Evidence: Canonical setup geometry is available with Pro.

Trail

Rule-based

Published-method rule: Raise protection beneath successive higher reaction lows as the trend advances; never move a protective line farther away.
Evidence: Planned management rule; no stored stop or broker order is changed automatically.

Exit / invalidation

Pro level

Published-method rule: Exit when price fails the pivotal line, breaks the latest meaningful reaction low, or shows abnormal reversal action.
Evidence: Canonical setup geometry is available with Pro.

Deterministic educational plan, not a recommendation. No order or stop is changed automatically. Method and sources →

The published-method workflow is public. Unlock exact pivot, entry, stop, target, and sizing with Pro →

Forming Patterns (predictive — not confirmed)

Head & Shoulders bearish forming

75% built

Possible head & shoulders top — not confirmed. Watch for a daily close below ~83.54 (neckline) to confirm, with measured-move risk toward ~61.04. A push back above 100.93 weakens the pattern; reclaiming 106.04 invalidates it.

Confirms below 83.54

Invalidates at 106.04

Left Shoulder 102.19

Head 106.04

Right Shoulder 100.93

Neckline 83.54

Target 61.04

LS 102.19 / head 106.04 / RS 100.93, neckline ~83.54, vol_fading=no

Predictive pattern recognition is educational — most forming structures never confirm. Wait for the confirmation level before treating this as a setup.

Pattern Analysis

Trend Only

54.2 score

RS Score 14

Trend 6/8 ✓

Why This Setup? D+W Confluence

Trend Only

Gatekeeper 6/8 | Moderate trend (6/8) | Stage 2

The Universal Edge Check

The panel is uneasy

Too many universals unmet — this leans closer to a guess than a trade.

1/7 universals met

In a confirmed uptrend Stage 2 · Trend 6/8
Risk is defined No stop — undefined risk
Asymmetric reward No target set
Not chasing (in range) Pivot distance unknown
Volume confirms 0.7× average — light
Clear of earnings in 3 days — event risk
A relative-strength leader RS 13 — laggard

Why these seven? → The Universal Edge

Minervini Trend Template

6/8

Grades the price structure — moving-average stacking, distance from the 52-week high/low, and relative strength above the ≥70 uptrend bar. This is the technical trend check; the company's fundamentals and ≥80 RS leadership are scored separately in the Grade Card.

Price above SMA 150 & 200 $98.70 vs SMA150 $95.35 / SMA200 $92.81

SMA 150 above SMA 200 SMA150 $95.35 vs SMA200 $92.81

SMA 200 trending up Slope +0.79 over 20 days

SMA 50 above SMA 150 & 200 SMA50 $96.79

Price above SMA 50 $98.70 vs SMA50 $96.79

30%+ above 52W low +21.4% from $81.33

Within 25% of 52W high -6.9% from $106.04

RS score above 70 RS 14

Fundamentals

52W Range

70%

Mkt Cap SEC

23.4B

EPS QoQ

+10%

Rev YoY

+2%

ROE

17%

Gross Margin

45%

D/E

0.55

EPS TTM

$3.02

P/E TTM

32.7x

Float

237M

Insider

No Buy

Company

Legend AI snapshot

Church & Dwight Company, Inc.

CHD · NYSE · Consumer Non-Durables · Household/Personal Care

$98.70latest close $23.4Bmarket cap 13RS rank 54setup score

Weekly Context

Multi-timeframe signals from weekly bars

W. Trend

6/8

W. RS

W. Support

$90.05

W. Resist

$106.04

W. Patterns

Basing

Weekly Structure

Trend Neutral

Tight Weeks 1

Confirmation Neutral

Scan History

20× streak

Jul 28

Trend Only ✓ Gate

Jul 28

Trend Only ✓ Gate

Jul 27

Trend Only ✓ Gate

52 0.0%

Jul 27

Trend Only ✓ Gate

52 0.0%

Jul 27

Trend Only ✓ Gate

52 0.0%

Jul 24

watchlist_candidate

0 +1.1%

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